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John Clark Motor Group increased their bottom line by £1.5m

Starting with the best bit - the results…

John Clark Motor Group experienced positive financial results within the first 6 months of using our solution.

£95,000

Extra VHC sold in first 6 months

£48,148

Extra profit per rooftop in first 6 months

£1,500,000

Group bottom line impact

Now for the detail...

The challenge

John Clark Motor Group (JCMG) knew they were missing opportunities for profit within their aftersales business and understood answers were sitting in spreadsheets, rather than in front of their managers. Unlocking potential within the VHC was a key focus for the business. They were searching for a data partner who could understand their business goals and delivery consistent and accurate data. 

Our solution

Our IgniteAftersales Solution offered the answer. We pulled all necessary data sources, including their DMS Pinewood, and co-designed the needed reports. We created branch level DOCs for Service & Parts which delivered instant visibility over missed opportunities.

For VHC, we created league tables to show what percentage of vehicles were checked, daily exception reports on workshop calendars, utilisation idle jobs, unprofitable jobs and unpaid cash sales now clearly show each manage where they are losing out. With consistent, up to date access of target vs budget, managers are now equipped with all the info they need to make instant changes.

At head office level, these accounts delivered transparency and accountability for all strategic meetings.

RWA Automotive Retail - John Clark Motor Group Case Study

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