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IgniteAftersales

Protect your aftersales revenues in changing times.

Surpass industry standards by proactively managing your products, branches, and staff, providing you with data and confidence to utilise every daily opportunity.

RWA Automotive Retail - IgniteAftersales

IgniteAftersales turns daily operational data into clear actions.

The automotive industry is shifting gears, with revenues predicted to dip by 20-30% in the next five years due to a shrinking vehicle parc and the rise of EVs. But for proactive dealer groups, IgniteAftersales isn't a brake, it's a turbo boost. 

Dashboards and DOCs

Predict your daily and monthly performance against budgets - no more surprises, just actionable business intelligence.

Efficiency first

Boost productivity with daily Workshop Calendar and Workshop performance views. Keep track of debtors with clear, actionable lists.

Conversion power

Empower your sales team with personalised insights to consistently identify and convert leads, driving both individual and team success.

Loyalty is key

Improve overall service retention through data-driven strategies that put your target market at the core of its operation.

Turn parts into profit engines

Boost trade parts revenue with targeted strategies and eliminate dead stock through proactive inventory management.

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Powering a vast range of dealer groups with industry-leading automotive business intelligence…

£25k Increase in annual profit per location
tyre of car

Proven profitability

Increase your bottom line

Unify your data for a comprehensive view. Our customers consistently boost profitability by leveraging the right data at the precise moment.

£95k Increase in VHC sold per workshop
RWA Automotive Retail - IgniteAftersales

Increase Your VHC%

Unlock potential

VHC is an area where many of our customers see huge growth. Technicians identify Red and Amber work consistently and Advisers are benchmarked to improve upsell.

Aftersales Department in a motoring business

Benchmarking

Learning from each other

We believe that the right data can drive innovation and further success in aftersales departments. That's why we benchmark our customers against the RWA Automotive average. This means our customers can see how they are performing against their peers, set new KPIs and reach new heights. Customers regularly uncover additional opportunities, leading to substantial profits.

280 Rooftops using IgniteAftersales
£95k Increase in VHC sold per workshop
£25k Increase in annual profit per location
0 Minutes spent on manual reporting

Calculate Your Aftersales Opportunity

 

Compare your metrics to the RWA Automotive targets and uncover your hidden potential - all in under 2 minutes! Fill in the customer fields below and click calculate to reveal your own private results.

VHC KPIs
Your Metric
Annual Throughputs:
Your Metric
Your Metric
RWA Target
Opportunity
VHC Check Rate
Your Metric
RWA Target
Opportunity RWA Target met
Red Sold per check
Your Metric
RWA Target
Opportunity RWA Target met
Workshop KPIs*
Your Metric
Annual hours clocked to jobs:
Your Metric
Your Metric
RWA Target
Opportunity
Efficiency (sold hours/hours clocked to jobs)
Your Metric
RWA Target
Opportunity RWA Target met
Parts KPIs
Your Metric
Retail (inc Service) volume
Your Metric
Trade volume
Your Metric
Your Metric
RWA Target
Opportunity
Retail (inc Service) margin
Your Metric
RWA Target
Opportunity RWA Target met
Trade margin
Your Metric
RWA Target
Opportunity RWA Target met
Calculate total opportunity

Terms & Conditions:
The results provided by our calculator are for illustrative purposes only and based on the following assumptions. Workshop efficiency rate assumes: a Recovery Rate of £90 and 77% margin on labour hours. VHC assumes a 50% margin.
Please note that RWA Automotive performance targets may vary depending on your mix of premium or volume brands. For tailored insights, feel free to contact us directly.

If you would like to save your result, enter your details to receive an email copy. 

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Take control of your data

Interested? Let's Talk

RWA Automotive Retail - IgniteAftersales

Ditch the guesswork

Data to empower you

IgniteAftersales removes the guesswork from your decision making. You will be equipped with accurate, consistent data in real time. This will enable you to stay ahead, make appropriate changes when needed and succeed in achieving your business’ goals.

Ceri from Griffin Mill
Supporting your success

We tailor each setup and training session to your unique needs, ensuring every team member - from head office to each of your dealerships - is up to speed.

Data on demand

Receive daily reports whenever you need them - which highlight items for immediate action by your teams.

What matters most

Eliminate confusion and wasted time with consistent, reliable information and empower service/parts and head office teams to focus on high-impact activities.

Download our IgniteAftersales flyer

Learn more about IgniteAftersales.

RWA Automotive Retail - IgniteAftersales
Don't take our word for it...

Howards Motor Group Unlock £226k Margin Boost With RWA

Howards Motor Group see £266k in annualised margin opportunity

17%

Increase in VHC Check Rates

£226K

Annualised Margin Opportunity

1-2%

Improvement on Call Stats

"We have seen a real impact across our Aftersales Business since partnering with RWA Automotive."

"Their team are so engaged with ours and are motivated in helping us meet our KPIs and improve processes.”

Nicola Gilda, Managing Director at Peoples Ford

View case study

"Our partnership with RWA Automotive has helped us align reporting and performance insight across all sites"

"Their flexible approach and the commitment of our teams has ensured we can embed smarter reporting into our day-to-day operation"

Chris Lee, Managing Director at Howards Motor Group

View case study

"RWA Automotive adds value."

"It has become part of what we do and how we do it. From Head of Business to Service Advisor, it is providing data that is driving performance."

Jonathan Watson, Aftersales Director at Harwoods Group

"RWA Automotive consistently bring innovation & commercial thinking to our very regular collaborations."

"RWA Automotive have been a brilliant partner to us for several years. From the great early successes that we achieved with their help on aftersales, our whole group now runs on RWA providing the one version of the truth across sales & aftersales. They work really hard on making information actionable at every level so that our teams are on point every day across all of their KPI’s."

Chris Clark. CEO at John Clark Motor Group

Frequently Asked Questions

How long will it take to get set up?

IngiteAftersales BI can be set up and fully functional in four to six weeks

Will you train my team?

Yes! Throughout the implementation phase we will host a series of workshops with relevant project stakeholders. The solution works best when aligned with your business goals and the workshops are designed to ensure these are met. During go live we host workshops with all end users to ensure everyone is comfortable with the reports and dashboards. Post project implementation, we will have regular catch ups with your team to ensure they’re using the solution to the best standard.

Will you support us after the project is finished?

Yes! Our product team can be contacted at all times for support and assistance as required. The relationship we build with our customers is very important to us and we pride ourselves on delivering top class support to you as your BI needs change or evolve over time. This is included in the cost of subscription, no additional charge!

What about improvements and upgrades?

The product is continually improved and upgraded as part of our ongoing product development cycle, ensuring customers always have the most up to date analytics as needed in the marketplace.

Is my data safe?

Your data is secured with us. The cloud-based application, and our company is ISO 27001 certified which is the highest certification available. Audits are conducted twice a year by the certification authority. This gives you the assurance that your sensitive data is safe with us.

How many people can have access to reports?

There is a fixed amount of login accounts (viewing users) delivered depending on the size of your company. As many people you like can get reports delivered to them by email.

We are an independent dealership. Can we avail of IgniteAftersales?

Unfortunately no, our product is catered towards groups of 4 sites or more at this time.

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